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If you havent come across us before you may not realise that Brenden our principal Podiatrist has for many years been considered one of the foremost experts on feet and Podiatry in Australia. He has for years been called upon to make comment as an expert. From the today show to the 
Sydney morning herald to Dolly magazine!
This month BB is in HCF’s Fit &well magazine, just in case you don’t get a copy or cant see and read the text here it is below.
“Best foot forward
“High heels tilt your pelvis forward, throw your centre of gravity out of alignment and force your back muscles to work harder to maintain stability,” says Brenden Brown, spokesperson for the Australian Podiatry Council.
If you have lower back pain women should choose a shoe with a wide, flat heel of no higher than 2.5 centimetres and men should avoid wearing loafers and things. “Lower back pain can also be treated in some people by addressing poor foot posture with orthotic supports in shoes,” Brown says.”
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Q) Why did we start our own Orthotic Company in 2010?
A) Sometimes you just know things can be better!
I have been making orthoses for patients for a long time now nearly 20 years. I do it because time and time again I see these seemingly simple devices (they are actually not simple) make great changes to people’s lives. Put simply I have watched as orthoses made with love, passion and a good dash of knowledge and advanced technology, make people live better!
In the past I had all my devices made by third party companies – almost all Podiatrists do. They are made from a script which we fill out giving you a series of options. For many people it works it did for me for many years. However while it worked and worked well, I knew we could do better I knew I could help people MORE and get a better fit if I could have more control right from the start till right to the finish.
Our Lab technicians working on orthotics for patients each pair is hand finished. Some of our Lab technichians have been making orthotics for more than 15 years – that’s experience!
Better design – I wanted to design orthotics that patients LOVED to wear! So after extensive investigation and visiting 2 other countries, I came across what I consider to be the best orthotic design package available in the world to date. So we invested in a state of the art system with limitless design capabilities.
Perfect fit – It has to fit our patient’s feet PERFECTLY! Not only did the package come with a brilliant design package it came with a laser scanner that took a 3D scan the accuracy and likes of which I could not find elsewhere. It maps the foot accurately to within half a millimetre – Heck I have had a piece of dirty stuck to someone’s foot and these scanners have picked it up! We bought two world leading scanners – I have not found better
More flexibility-Our patients need us to work with them! With minimal restrictions! If a patient really needs a different cover or a particular fit for a particular shoe, I want to give it to them! I wanted to not be restricted to a series of boxes ticked on a prescription. We now deliver a true Bespoke – custom made orthotic.
Best quality– Our patients deserve the best! I want to provide all the best materials for my patients! The highest quality, too the best standards- no compromise! I wanted to be the person deciding on the quality – I am super fussy and I like expensive stuff! We now buy only what we consider will last the longest for our patients and what will deliver them the most comfort and performance!
No excesses – Our patients are paying good money, they deserve only the best. If a cover is wrong, if it isn’t comfortable, if it wears out, if it needs to be better – it is all up to us! It’s not someone else’s fault, a faceless guy at a lab. It all comes back to us! We guarantee what we make- we make the best and stand behind it! 12 months guarantee on the shell and top cover, if it’s not right we fix it and in that time you will never pay!
We started this company to make patients the happiest they can be!
A Step Ahead Foot and Ankle care are located in Sydney’s Western Suburbs. We would love to be able to help you with your foot or ankle pain.
A side note: We are glad to see other practices around us start to develop a love for making their own orthotics. We say that’s great if we can lead the way and others pick up on our technology and as an end result we get all get better results for our patients that’s an awesome thing! We have now been doing this for a long time if we can help you in any way please let us know – Happy to help others get it right!
Dr Brenden’s White paper report on the “6 Reasons You Won’t Beat Heal Pain” outlines what’s stopping you from beating this and tips on how to stop it in its tracks!